Two years ago when my grandmother exclaimed, “I just really need an iPhone!” I giggled. How could an 88 year old woman NEED an iPhone? Well, little did we know,…
Facebook: every political candidate’s and electoral issues’ best friend and biggest foe. The social media platform has come under fire in recent months for fake news, fake accounts and…
Just when we think we’ve mastered all the idiosyncrasies of Google and its search logarithm, something else changes. This July, Google search users will have another layer of security internally…
In the ever-evolving world of digital media, change is inevitable—and at lightning speed no less. A search logarithm can calculate in .1 or .001 seconds, ad and keywords, retargeting…
An under the radar addition results in a ‘win-win’ by our friends at Google. Last week, a client came to us and said, “I want this,” pointing to an offer…
Aerial drone video footage has become an awesome tool for advertising and marketing! Drone video footage not only allows you to tell your company’s story better, but you can literally…
Your family may not look at the same content on Facebook but they may soon be seeing the same advertisement. Creepy-feeling? Maybe, but not that far removed from the niche…
Are you utilizing Lookalike Audiences and Custom Audiences on Facebook? If not, you should be... We're seeing some pretty awesome conversion results! Lookalike Audience is a new Facebook tool that…